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April 1, 2019
By: TOM BRANNA
Editor
SOUTH AFRICA: The Procter & Gamble Company has launched its first new retail hair care brand globally in four years. The new “Waterl The range is designed to cater to the different hair care needs of all women and includes an ultra-lightweight foam dry shampoo, a residue-free dry shampoo spray, dry conditioners and alcohol-free hair refreshers. The new brand was previewed by P&G’s CMO Marc Pritchard during the World Economic Forum in Davos. “At P&G Beauty, our goal is to...
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